Effective web analytics

Targeted analysis of user behaviour makes it quick and easy to identify potential for website optimization. Economic analysis also answers the question of the success of your marketing campaigns.

Our solutions are tailor-made and data protection compliant. Despite uncertainties (keyword: GDPR), we navigate you safely through the jungle of the web analytics landscape.

Web analytics - insights instead of information

Professional web analysis tools provide a wealth of valuable information about the use of your website:

How often are which pages visited?
Where do visitors come from?
How long do they stay on the pages?
Which search engines are used to find the website?
Which goals are achieved?
At what point do visitors abandon a process?
How successful are my campaigns?

The key to effective optimization of your website lies in the targeted analysis of the information that is relevant to your success. atlantis dx supports you in all areas of web analysis. From the selection and integration of a suitable tool to the derivation of specific recommendations for action.

Web analysis tools - Which is the right one?

The market for web analysis tools is as diverse as the requirements of the users. We work with you to define your requirements and select a suitable tool. As a rule, we rely on the market leaders:

Google Analytics
Matomo (formerly Piwik)

Thanks to our many years of experience, we can also support you with data protection-compliant integration, configuration and evaluation.